SES INVESTMINTSĀ® Promotion Impacts High Net Worth Clients
2007-07-30 22:48:22
SES INVESTMINTS® PROMOTION TARGETS FREQUENT FLYERS! | In April, 2007 any passenger flying in the Business or First Class Section on ANY United Airlines Domestic Flight would have been the recipient of a truly original SES promotion delivered on their Tray Table...along with their in flight meal or snack. Over a quarter of a million INVESTMINTS(R) Mint Cards, each containing approx. 50 mini-Peppermint Breath Mints, were designed and produced by Special Event Specialties, under a special one time licensing agreement with a major International Brokerage Firm. This high profile client needed a low cost, high impact marketing tool to reach high net worth individuals and prospective clients in a captive environment. SES trademarked INVESTMINTS (R) reached new heights, delivering fresh breath (along with critical branded advertising information) to thousands of Frequent Flyers all across America. |
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